About

My name is Rye'n owner and creator of Beauty of Expression. B.O.E is all about the Expression of hair and Confidence! The Company
Beauty of Expression was officially established in 2020 after Covid 19 took over the nation. I was a new first time mom with the world crashing down around me. I had been making custom wigs as a hobby while working in Customer Service since 2016. Making custom wigs came about when I relocated from Greensboro, NC to Denver Colorado. The change in between high humidity to dry humidity was a huge effect on my hair and scalp. I suffered from a mild case of Psoriasis which causes my scalp to be extremely dry and  flaky making it harder to keep my scalp moisturized, and flakes all over my hair making it appear dirty. I made my very first wig for a protective style so I could allow my hair to be braided underneath allowing two protective styles at once, one to keep scalp open, by braiding it down this allows me to see my scalp and apply oil as needed. I custom sized my wig due to my head circumference was not the average size of 22' as sold in stores. With the background of cosmetology through Carolina Beauty School in 2002 this gave me an advantage on hair treatment as well as quality of hair. I have worn hair extension of all kinds since 1999. I began to do my research looking for vendors with 100% unprocessed hair. After 2 years of trail and error I was confident in the quality of my work. I was my own walking advertisement and Women began to ask me where I got my wigs from I proudly say " I made this myself by hand". In 2018 I made my first wig sale and she loved it! From there I started classes for machined sewn wigs as well as Master coloring and cutting classes to assure the quality of my work. In 2021 I added Top quality Raw hair which is the best quality hair on the market and in high demand, this became B.O.E Luxury line. This hair is great for medical wigs, meaning these wigs do not have any chemicals added to process the hair at all! These wigs are safe to wear and custom fit. They're Great for someone who may have suffered from hair loss, and glue less so no chemically made products will need to applied to the skin or hairline to reassure security. The custom fit itself allows the comfort and security that clients/customers were not getting from local beauty supply stores. I Provide HD lace to match all skin tones. B.O.E has been sold in several different states such Colorado,Texas, Kansas, and NC. Beauty of Expression is a blacked owned business however is created for women of all ethnicity.